New capital to transform data at ‘enterprise scale’ • TechCrunch


Coalesce is a startup that provides data conversion tools aimed primarily at enterprise customers. Today, the company closed a $26 million Series A funding round led by Emergence Capital with participation from 11.2 Capital and GreatPoint Ventures, bringing the company’s total funding to $31.92 million. Co-founder and CEO Armon Petrosian told TechCrunch that the money will be used to build Colossus’ product and ecosystem.

Petrosian met Coalesce’s co-founder Satish Jayanthi at WhereScape, where the two were responsible for solving data warehouse problems for large organizations. (“Data warehousing” in computing refers to systems used for reporting and data analysis — analysis is often German for business intelligence.) Customers often faced challenges in transforming data, Petrosian said. An intuitive feeling.

To Petrosian’s point, a study by data integration platform Matilion found that 57% of analytics projects are spent addressing data transformation barriers. What’s more, 75% of data teams feel that outdated migration and maintenance processes are costing them productivity and capital.

“Companies have been struggling with data transformation and optimization since the early days of data storage, and with the rapid growth of the cloud, that challenge has only increased,” he told TechCrunch in an email. “We are on a mission to improve the analytics landscape by making enterprise-scale data transformations as efficient and flexible as possible.”

Coalesce primarily offers tools designed to simplify the modeling, cleansing and management of data in the snowflake cloud, with what Petroscia describes as a “column-aware” architecture that uses metadata to understand how the data is related or interacted. . Users can use data transformation automation templates that can be printed, packaged, and shared with a coding or visualization tool.

Image Credits: Cooperation

Often, companies approach Coalesce with specific problems, Petrosian said, such as needing to convert data from different databases, applications and systems to follow a specific specification or standard. Other customers want to speed up business intelligence queries by eliminating searching across multiple data sources and formats.

“Our product solves the biggest bottleneck in analytics today by combining the speed of an intuitive graphical user interface with code flexibility and a healthy amount of automation to enable rapid data transformations,” continued Petrosian. “With Coalesce, data can be fashioned into easy access and readability, using automation to streamline the process and limit the time that highly skilled engineers need to code manually.”

Petrossian Coalesce has seen data integration providers including Informatica and Talend compete against “extract, transform and load”. The aforementioned Matilion also occupies that position, as do Incorta and Etlip.

Fortunately for Coalesce, the ETL market is huge, with an early estimate of $10.75 billion by 2021. Asked about the revenue, Petrosian said he was disappointed, but said that “several” Fortune 500 clients are paying for the startup. Services.

Petrosian added, “Our company was born during the pandemic, and Enterprise Fortune 500 companies have given us the opportunity to weather the looming recession.” “The Coalesce platform is easing the burden on companies struggling to find talented data engineers or architects by giving them the tools to make their existing teams more efficient without compromising scalability.”

Coalesce currently has 40 salaried employees, spread across locations in four different countries. Petrosian wouldn’t commit to a specific number of hires this year, but said the plan is to generally invest in Coalesce’s marketing, sales and engineering operations.



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