The Smart Lab: Why Your Jewelry Business Needs a Shopify Website

Your jewelry store website is your most important asset.

It’s where new customers learn about your company and repeat customers come back to order from you again and again.

Don’t leave your website to chance. If you want to start with a strong foundation, in my opinion there is no better platform than Shopify.

What is Shopify?
Shopify is an all-in-one e-commerce platform that has everything you need to build and grow your jewelry business.

It’s a solution that eliminates the headaches and hassles of selling online, making it easy to expand your business and increase sales.

How does Shopify work?
Shopify combines everything you need into one platform.

It’s a completely cloud-based, hosted solution, meaning you can access it from any connected device.

Software and server updates are completely handled for you, making Shopify completely maintenance-free.

With Shopify, you can build or customize your online jewelry store however you want. You can sell on the web, mobile, in person at trunk shows, pop-up shops, or any brick and mortar location.

You can sync and sell your store on multiple channels like Facebook, Instagram, Amazon and other online marketplaces.

Shopify also offers a variety of tools for managing inventory, jewelry styles, customer payments, and shipping.

Instead of combining multiple technologies and systems, you have everything you need in one place. Gone are the unreliable and frequently broken home remedies. Your imagination is truly the limit when it comes to how far Shopify can take you.

The best part about Shopify is that you don’t need to be “technical” or an expert to use it. Once you’re up and running, anyone in your organization can quickly learn how to manage your Shopify site.

Here are six more reasons why you should choose Shopify for your jewelry website.

1. Fast loading speed
As a global solution, Shopify offers a global network of hosts to ensure your jewelry store website is blazing fast and loads in milliseconds, which also helps you with your search engine rankings.

Trusted, reliable infrastructure and optimized hardware with software for ease of use. Self-hosted solutions simply cannot compete.

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2. Powerful marketing tools
Shopify gives your jewelry store the marketing edge you need to compete in the digital arena.

With advanced SEO features and e-commerce analytics, you have the insight and intelligence needed to make better marketing decisions.

Plus, tools like customized emails, the ability to offer gift cards, and promotional codes give you the marketing power to compete with much larger jewelry stores. Shopify really levels the playing field when it comes to success.

3. Many combinations to choose from
With over 6,000 integrations to choose from, Shopify has the largest marketplace of “plug-and-play” solutions to help you grow your jewelry business.

What’s really special is that any feature you choose to add is verified by Shopify and guaranteed to work, meaning you won’t waste time with a knee-jerk solution.

The amazing customization options are as endless as your imagination. Your Shopify site can be anything your business needs to be.

4. Maintenance free web hosting
Hosting an in-house shopping cart system is extremely technical and requires constant maintenance, especially when dealing with credit cards.

There are a number of security risks to face when making payments, and hackers can easily bypass most in-house solutions. This puts you at a lot of financial risk if something goes wrong.

When you use Shopify, you take care of your website’s server, hosting, software, and payment gateway — everything that goes into a successful e-commerce site.

5. Reliability you can rely on
Shopify is a proven and reliable sales solution.

Security is always number 1 and Shopify protects your jewelry business from hackers, traffic attacks, bots and other things that can take your website down.

With years of experience and a track record of success, Shopify’s reputation is unmatched. No wonder why millions of businesses choose it!

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