TikTok favorite fashion Shein considers a big step


In just a few years, Shein has gone from a mysterious Chinese site with a quirky interface to a Gen Z favorite that accounts for 40% of the US fast fashion market.

Founded by Chris Xu in 2008, the shopping site has seen astronomical growth in many countries outside of China to a current valuation of over $100 billion. The clothes sold on the site reflect the top trends of popular designers and, with prices like $11 for pants or $4 for a T-shirt, they have found a large customer base. They are seen by many as an even more affordable alternative to fast fashion giants like H&M. (HMRZF) and Zara.





Source link

Related posts

Leave a Comment

2 × 1 =