Using adversity to your advantage to grow your business


How do you recover from losing a major customer? How do you bounce back when an important promise you’ve invested so much time and energy into is rejected?

If you’re an agency owner, business coach, consultant, or any service business dealing with high-paying clients, these hurdles can be difficult to overcome. This is especially true if you are taking cues from how others on your team handle obstacles.

“When faced with undesired change, how do you react? it is.It’s a key decision for your future success,” Julia Nicholson said in an email interview.

Nicholson is the former CEO of Motion Picture Industry Pension & Health Plans, an $8 billion company serving the entertainment industry, and the former COO of a $6 billion company serving workers in the grocery industry.

Over the years, Nicholson has developed a five-dimensional framework that will increase your confidence, productivity and strength and make you a more valuable consultant, coach and employee.

“These five aspects are not standards or checklists,” says Nicholson. “There is no set time limit or specific order for them; but you must go through all of them to get the maximum benefit.

Features:

Live again. “Thinking and talking it is. It’s important and productive,” says Nicholson. “This is our brain’s way of trying to make sense of what happened. However, spending too much time and energy on a it is. It inhibits our ability to move forward. It’s easy to get stuck in Relive if you have more than one. it is. In a short time and did not get a chance to process them. Ask yourself if you keep renovating it is. It is serving a productive or destructive purpose for you.

Reflect. “We cling to our initial negative beliefs and conclusions about unwanted change,” Nicholson said. “These prevent us from thinking about other ways of thinkingT. On reflection, ask yourself if there is another way to see it it is. Reflecting on it is. It shows that with an open mind there is always more than one ‘correct’ or ‘real’ way to see the same thing. Other ways are now more than you believe.

Recreate. “We’re naturally wired for negative bias or worst-case thinking,” Nicholson said. “This is important to warn of potential danger when something unexpected or unusual happens; however, it is not useful in the rapidly changing business world. it is. We need to separate what happened from our initial negative beliefs and conclusions it is.They are often self-defeating. Instead, ask what you can learn it is. Or what good can come out it is”

Meet again. “We were born with a strong desire to connect with others,” Nicholson said. “After an unwanted change or loss, we naturally do the exact opposite of what we want and need. We withdraw and disconnect. Especially from a it is. We need to lean in and use our relationships and reconnect. The more disconnected and isolated we are, the less we understand any meaning and purpose in life.

Release. “Humans have an innate desire to control,” says Nicholson. “Many of us feel responsible for unintended consequences even when we have done our best. Accept that it is impossible to control the outcome when it is someone else’s decision. Give up the illusion of controlling the outcome and use the energy you regain in the future on things you can control: what you feel, what you think, what you say, and what you do.”

In my experience with crisis, one of the best advice I got to deal with the inevitable crisis was from Alf Nusifera, the head of an advertising agency, whenever I enter the agency, I must be a “happy man” (for female leaders, make it a “happy woman”). In fact, once when I was COO of a large ad agency and felt we had lost a big account unfairly, the agency president sent me home until I was willing to return to my usual, enthusiastic self.

Bottom Line: Many are familiar with the saying, “I get beat down, but I get up again.” Nicholson talks about how success isn’t just about getting up after a knock down, but also how to get back up.



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