Technology makes many industries more successful as it provides a better experience. The food industry is no exception to this rule. If you’re interested in making your restaurant more tech-savvy, here are some simple ways to do so.
Have a Digital Menu
You can incorporate a digital menu to cut down on waste and reduce the spread of germs. Having a QR code at each table for guests to scan is a way to get the job done at sit-down restaurants. This convenient option allows customers to look over the menu from their smartphones.
To ensure that you set this up correctly, learn the best digital menu practices. You need the menu to be user-friendly for guests to want to use it. It’s also a good idea to keep traditional menus for guests who prefer that option.
Use Mobile POS
One way to make your restaurant tech-savvy is by using mobile point-of-sale systems. With this digital means of taking customers’ orders, you can have wait staff ditch the traditional pen-and-paper methods of the past. Mobile POS may raise the accuracy of orders, too.
This kind of software enables you to track sales effortlessly by creating a digital record. A popular software many in the industry enjoy is Lightspeed Restaurant, which also offers inventory management. Other options to consider are Toast, Square, and Revel.
Allow Online Ordering
You should allow customers to place orders online for convenient carryout and delivery options. This method gives them all the time they need to peruse the menu, which can ultimately result in them placing bigger orders.
Another helpful feature of online ordering is having the option to customize meals. This feature improves the accuracy of orders and allows the customer more freedom. Phone calls often take longer as the line can be busy, so online ordering streamlines the process.
Create a Digital Loyalty Program
You can reward regular customers by implementing a digital loyalty program. This option increases customer loyalty because people love discounts. You can also give deals on special days, like the customers’ birthdays.
Some apps we touched, like Toast, have loyalty programs built into them and can remember customers by their credit card information. However, you can always invest in designing your own app if you want to provide guests with an experience unique to your restaurant.
