On March 19 Donald Trump Jr. sent out an email declaring “Campaign Nucleus” a “major advance in the culture war” through the company that manages his father’s email list. That culture war, Trump wrote, is “coming to corporate America.” He added that conservatives have a “new” tool to fight against “active” workplaces: the “free to work” job board RedBalloon. As an incentive to create an account on the site, Trump is offering 20 copies of his latest book. It is triggered.
In a promotional video posted on the right-wing video streaming site Rumble, Trump said, “Big job boards like Indeed and Zip Recruiter are actually promoting ‘active’ workplace policies.” “They’re a big part of the problem.” It’s unclear exactly what the problem is, or what the term “awakened” means other than a conservative shibboleth.
Standing next to the ex-president’s eldest son in a recent RedBalloon ad is the company’s founder, Andrew Krapuchets. The origin story of Redball goes back to the year 2010. It will return in 2021.
Redball’s apparently “anti-conservative” stance fits in with a broader conservative push in recent years to create a “parallel economy” outside of progressive values. The idea was promoted by the younger Trumps and right-wing intellectuals like Charlie Kirk of Turning Point USA. And while the parallel right-wing ecosystem has gained some traction in the media, other anti-obstacles projects have fared less well. Think of the Peter Theil-backed bank facing self-cancellation, or the right-wing Twitter alternative parlor down to around 20 employees. As NBC News reported last month, conservative tech founders at the recent Conservative Political Action Conference said they believe some companies that are part of the ‘parallel economy’ movement are getting ahead of themselves in their ambitions.
‘Unrepentant Conservative Christian’
The peculiarity of the Crapuchettes’ Christian faith is something that may give pause to proponents of the separation of church and state. In November 2021 of Guard He was an elder in the Church of Christ in Moscow, Idaho, reports Crapuchet.
“When I ran the company, I believed that everyone should bring themselves to work,” Krapchetts said when asked about his beliefs. “And as an unapologetically conservative Christian, that means I pray over the food when we eat our annual Christmas dinner.
As for his role as an elder in a Christian theocratic church, Crapuchet said he “never developed” because of the conflict on the previous board of directors.
“Was it an initial issue? I have no idea,” says Crapuchets.
The Crapuchets’ trouble with their former employer began when he and EMSI’s board of directors butted heads over various social issues. “The VV-BMM-George Floyd social revolution has happened,” Krapchetts said. “We came to a head on a lot of things, and they started selling the business.”