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Electronic Arts have revealed that they will be bringing new content to the Coveted fashion during New York Fashion Week this year. This year’s event will bring Badgley Mischka’s Spring Summer 2023 (SS23) collection into play, shortly after they debut on the runway this Sunday. September 11, and will remain in-game during the annual in-game event. The event will give those of you who love the mobile fashion title first access to see and play with the new collection, as well as the chance to do whatever you want with them. You can read more about it below.
Annual in-game event, Coveted fashion Week, a digital celebration of fashion from the hottest runways, launches today featuring limited-time daily style challenges and exclusive behind-the-scenes looks from NYFW22. Then, starting at 9:00 pm Fashion Week Time (ET), Sunday, September 11, players can live their own Coveted fashion Fantasy of the week when the Badgley Mischka Style Challenge is offered. The challenge will give players an exclusive first look at the collection via the Badgley Mischka NYFW22 SS23 Runway Stream and special in-game features.
Badgley Mischka Style Challenge in-game features include access to the digital collection directly from the live runway, allowing players to be the first to style the new collection by adding it to their avatars and in-app looks, as well as an exclusive discount across the page. at BadgleyMischka.com where Coveted fashion users can earn 200 Covet Diamonds for every 1 USD spent. Also, players can use the QR code below to download Coveted fashion and get a capsule at play with Badgley Mischka clothes. Mark Badgley and James Mischka will engage with Covet fashionistas – on everything from their new SS23 collection to their partnership for the game event – after the NYFW22 runway on Sunday. September 11, at 7:00 PM ET via Coveted fashionFacebook page. Coveted fashion Week and The Badgley Mischka Style Challenge will give users daily opportunities to engage with other NYFW designers and brands through daily challenges available today through Wednesday. September 14, 2022.
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