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GYLLENHAAL TO GINOR: For the first time, Ginori 1735 is returning to Hollywood to launch a new advertising campaign.
The popular porcelain brand has tapped actor Jake Gyllenhaal to appear in ads for Gray Sorrenti lens images, which will be released in May.
“Jake Gyllenhaal is a great master of his art, with a strong personal style and naturally embodies a timeless elegance and class that perfectly express our house’s perfect blend of heritage and innovation,” said Alain Prost, chairman and chief executive officer of Ginori. 1735, as the actor is described as a longtime fan of the brand.
“These characteristics make it perfect to reflect Ginori 1735’s vision of bringing art into everyday life and everyday life into art, fully expressing one’s individuality and overcoming any age and personality differences through passion for Italian culture , color and gracious hospitality,” the CEO added. .
Ginori 1735 is controlled by the Kering Group since 2013 and creates collections of tableware, art objects, gifts, housewares and beverages.
Ginori 1735 has a distribution network that includes its e-commerce channel, which reaches 31 countries globally; Main stores in Florence, Milan and Sesto Fiorentino, Italy and Paris; selected dealers in Italy, and high-end stores and multi-brand specialty stores worldwide.
Gyllenhaal has just been cast to work with Ruth Negga in “Presumed Innocent,” the upcoming limited series that will debut on Apple TV+ and is inspired by Scott Turow’s courtroom thriller of the same title.
Passionate about sailing, the Oscar-nominated actor has also been at the helm of the men’s fragrance Prada Luna Rossa Ocean, launched in August 2021, the brand’s first fragrance launched under license with L’Oréal. Luna Rossa is the name of the Italian sailing team owned by Prada Group CEO Patrizio Bertelli.
Ginori 1735 refers to the company’s origins in the 18th century, when the Marquis Carlo Andrea Ginori launched the future Manifattura di Doccia in the villa of the family estate. Formerly called Richard Ginori, for 285 years its artisans have produced luxury porcelain tableware and other elements for the home, collaborating with artists and luxury brands, most recently for example with Etro and Buccellati, and artists Luke Edward Hall and Paolo Stella.
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