NEW YORK FASHION WEEK – Manhattan stores react to the September 12 ATFH Black Tie GALA at LAVO


CHRISTI SOTHERS at New York Fashion Week ATF Fashion House NYC AT LAVO 9.12

ATF NYC Fashion House visited stores across Manhattan ahead of the September 12th Black Tie Fashion Gala during New York Fashion Week

Our goal is NOT quantity, but quality. This is the start of something amazing that will change the way Fashion is currently run and will present many advantages for emerging brands.”

— Mariah Fisher, Buyer Selection Team, ATF NYC Fashion House

MANHATTAN, NEW YORK, USA, September 8, 2022 /EINPresswire.com/ — Fashion is witnessing Change and one company is leading the way with a disruptive way of doing things. Ahead of New York Fashion Week’s most anticipated ATFH Black Tie Gala on September 12 at LAVO, the buyer selection team at ATF Fashion House NYC toured clothing, apparel and accessories stores across 5th Avenue, Lexington Avenue, Grand Central, Times Square, Madison Square Garden, Broadway and the downtown area.

The purpose of these visitors is to gain a clear understanding of how the NYC Stores view New York Fashion Week and the current presence of overseas brands in the Big Apple market, and also to ensure that the stores that are invited to true what they do. claim to be doing, which is Shopping in Fashion Categories and to the extent they claim, from their electronic registration.

“I was skeptical at first about giving out so much information before meeting the Brands, but as the conversation went on, I realized the benefits of a filtered process. This actually helps buyers as it guarantees that the Brands we will meet at LAVO have been vetted and meet our purchase requirements I want to follow the growth of ATF NYC Fashion House, if they continue this way of doing business, I tell you, they can rule this city one day, because serious buyers want to do good business with brands seriously, it’s simple. So I can’t wait to show up Monday night and find out what ATFH has in store for us,” said Ms. Chen Levy, Owner of CHRISTI SOTHERS, a popular jewelry store in New York City, offering only the best in fashion. It has served an eclectic mix of clientele that includes native New Yorkers, international diplomats and tourists for the past 26 years. The store is located in Prime Midtown Manhattan, adjacent to Grand Central, at 109 East 42 Street.

“I think most Fashion Week events are now more about appearances and pleasure than actual business, it’s more about impact, getting press than the actual sales that used to happen, so we look very carefully before we commit to participating in any of them. This approach is a game changer, I can see many buyers interested in making it a regular thing, as it saves time and keeps the focus on the main thing.” , said Shannon – Store Manager at OAKLEY, the flagship eyewear and accessories store on 5th Avenue.

“Dude – you can see how high the traffic is in our store, so many people on this street have no time to waste. If the people present are the real thing and have the right offers, the stores want to show up after this could be an opportunity for them too,” said Damien – A. Manager at the PARIS SAINT GERMAIN (PSG) Store on 5th Avenue, NYC Flagship store of the French soccer team.

Around 9.12 New York Fashion Week ATFH Black Tie Gala
An intimate gathering of high-level buyers and verified brands to network and explore mutual growth opportunities in womenswear, menswear and kidswear, haute couture, luxury fashion, jewelry, bags, eyewear, accessories, and more. The event takes place at Manhattan LAVO NYC on East 58th between Madison and Park Avenue on Monday September 12th at 6pm.

Interested brands and buyers >> Click HERE to RSVP/REGISTER.

Mariah Fisher
ATF NYC Fashion House
+1 551-333-4488
nyfw@atfh.nyc
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