SHENZHEN, China, August 22, 2022 /PRNewswire/ — The 2022 Shenzhen International Fashion Industry Expo was held in Shenzhen (Futian) Convention and Exhibition Center from 10 to 12 August. As the first session, the organizing committee has been carefully prepared for several months and the fashion industry exhibition has been solemnly opened with a new attitude. New shapes, new contents, new paths, fashion elements come together to start a trend storm and bring a new fashion festival.
The annual production value of the “fashion” industry exceeds one tenth of of Shenzhen GDP and plays an important role in of Shenzhen economic construction. Shenzhen International Fashion Industry Expo 2022 seizes the moment to expand and improve the scale. The fashion industry will join hands with the Expo to make a brilliant debut and inject a new momentum into fashion.
During this show, the form of “Exhibition + live broadcast” further expanded the audience of traditional exhibitions from “B” to “C”, and the form of immersive exhibition significantly improved the effect of the exhibition; Second, the improvement of content, new exhibition brands, new fashion elements and the joint form of live broadcast can not only increase the influence of brands, products and exhibitions, but also bring direct brand publicity and benefits economical for exhibitors; moreover, the improvement of the communication route was worthy of mention. The main anchor brought goods to the country, the live broadcast of the main platforms increased the power of communication and expanded the field of communication.
The epidemic has changed people’s daily lifestyles and affected people’s travel. However, this will not affect people’s pursuit of fashion. This show gathers well-known fashion brands at home and abroad and brings exhibitors of the fashion industry, fashion sports, fashion technology and other forms and categories all together. The exhibition products include clothing, gold jewelry, watch accessories, watches, leather, glasses, smart clothing, sportswear, graphene, nano materials, flexible sensing technology, carbon fiber and other new K & D technologies and new applied materials. in the fashion industry, expanding the scope of “fashion”. Made a fashion gala, built an undefined fashion exhibition platform.
SOURCE Shenzhen International Fashion Industry Expo
