The founder of Sheda, Oyum Ebimum, shares his entrepreneurial journey in Startup Stories Newcastle Herald


Sheda started in 2014 and was a natural progression from all these experiences and lessons learned. Witness Meaning “to create”, we started as a way to help more organizations take their ideas and create viable digital products. Our focus has narrowed into the digital health space. We design, build and deliver digital health products. Two examples of our work: TIt’s an obscenity projectThis was a collaboration between VicHealth and the Burnet Research Institute. The task is to develop a digital health app (The Gist) that aims to improve the sexual health literacy of vulnerable and disadvantaged young people (16 years+) so that they have the knowledge, attitudes and confidence to negotiate their exposure to online pornography and understand how. It can affect future relationships. The Gist has helped create meaningful behavior change and improve the mental, physical, social and sexual health outcomes of young people. Secondly, Health Delivered is a cloud-based platform for dietitians that provides streamlined consultation, personalized and easily adjustable diet plans that take into account the patient’s food generation AI engine and enables the dietitians to implement remote nutrition management. Long distance customers. We helped Health Delivered build the platform and become HIPAA compliant.



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