TORONTO, ONTARIO–(News File Corporation – December 30, 2022) – Cybits Technologies Corporation (CSE: CBT) (“Sybits” or the “Company”). I am pleased to announce Sybets’ two-year agreement to license software with a world leader in digital media quality and advertising technology. SBOM Studio Cyber security platform.
“This engagement further validates the broad and industry-agnostic value that Cybets offers, and in this opportunity supports the security efforts of an ad tech leader in combating the costly effects of ad fraud. SBOM Studio provides significant cost savings and operational efficiencies. Cyber security teams, from a variety of disciplines, Beneficiary organizations he said. Yoav Raiter, CEO, Cybeats. “In this technology leader, Cybeats has chosen to take a proactive approach to managing their software supply chain risks to protect their platforms, customers and brands.”
The client is a Nasdaq-listed technology company, and a leader in the fast-growing digital advertising landscape. The customer purchased a multi-year Software as a Service (SaaS) license for Cybits SBOM StudioThe business venture began in early December and involved approximately $180,000 in revenue. Ensuring ads are seen by real people, in safe and convenient environments, their mission is to be the global benchmark for trust and transparency in digital media quality for the world’s leading brands, publishers and platforms.
Ad fraud is one of the top online cybercrimes projected to cost advertisers more than $100 billion by 2023.1. It is estimated that 40% to 70% of all ad views are fraudulent, and on some sites 9 out of 10 visitors are fraudulent.2. Ad fraud is the deliberate attempt to publish advertisements that are not capable of being viewed by a human user. Attackers set up an advertisement page and visit bots to generate fake traffic. The ad network still gets paid because the ads appear to have been viewed.3
Cybeats SBOM Studio
Cyberbeats SBOM Studio is designed to support organizations manage SBOM, support SBOM deployment to customers, and provide a single pane of glass for cybersecurity vulnerabilities. SBOM Studio accelerates vulnerability management, reduces security costs and improves compliance. SBOM Studio is sought after by software producers and consumers who rely on thousands of production software. SBOM Studio supports the cultural transformation of organizations by adopting new and transparent software development processes. SBOM Studio is agnostic to SBOM generation tools and improves SBOM accuracy by validating imported SBOMs and editing them.
About Cybeats
Cybeats is a leading provider of SBOM management and software supply chain intelligence technology, helping organizations manage risk, meet compliance and develop software from procurement, to operations. Our platform provides customers with deep visibility and total transparency in the software supply chain, thereby enabling them to increase operational efficiency and revenue. Cybits. Certain software. Website: https://cybeats.com
SubscribeFor more information or to subscribe to the company’s mailing list, visit: https://www.cybeats.com/investors
Contact:
James Van Staveren
Enterprise development
Phone: 1-888-713-SBOM (7266)
Email: And@cybeats.com
Forward-Looking Information Cautionary Statement
Except for statements of historical fact, this news release contains certain “forward-looking information” within the meaning of applicable securities laws. Forward-looking information is defined by words such as “plan”, “expect”, “project”, “expect”, “believe”, “predict”, “estimate” and other similar words or describe certain events or conditions. “can” or “will”. Forward-looking statements are based on opinions and estimates as of the date the statements are made and are subject to various risks and uncertainties and other actual events or results that could differ materially from those expected in the future. Statements including delays or uncertainties in regulatory approvals, including those of the CSE. There are uncertainties in forward-looking information, including factors beyond the Company’s control. There are no assurances that the technology marketing plans described in this news release will be implemented on the terms or timeframes described herein. The Company undertakes no obligation to update forward-looking information if circumstances or management’s assumptions or opinions should change, except as required by law. The reader is cautioned not to place undue reliance on forward-looking statements. Company filings for parent company, Scryb Inc., are available on sedar.com.
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1 https://www.businessofapps.com/ads/ad-fraud/research/ad-fraud-statistics/
2 https://www.hcaptcha.com/post/how-invalid-traffic-is-damaging-your-marketing-operations
3 https://static.politico.com/b9/55/4e3ce4cc41d88401e264dcacc35c/hpe-security-research-business-of-hacking-may-2016.pdf
To view the source of this press release, please visit https://www.newsfilecorp.com/release/149949.
