IRL x URL immersive fashion experience
MODERN MIRRORS SPONSORS NY DIGITAL FASHION WEEK: A FUTURE INDICATOR OF THE LUXURY CUSTOMER WITH THE DIGITAL SELF
— Clare Tattersall, Director of Digital Fashion Week NY
NEW YORK, NY, USA, September 2, 2022 /EINPresswire.com/ – NY Digital Fashion Week announces title sponsorship from Modern Mirror, signifying the critical value of digital fashion to the future of luxury fashion brands.
As the Metaverse becomes more of a reality, the fashion industry is beginning to think about how we will dress in the virtual space. While DFWNY is defining the narrative by creating immersive worlds where new ideas are experienced as reality, sponsorship from Modern Mirror – an innovation house that creates exclusive digital fashion experiences for luxury fashion brands from the moment a customer enters a store, to lifelong digital relationship — illustrates the future of digital fashion for brands as truly customer-centric.
September 7-11, 2022
NY Digital Fashion Week: On the Metaverse
TICKET
Info: https://digitalfashionweek.NYC
Digital Fashion Week NY brings together the best digital designers from around the world in virtual and real venues where the public can interact with digital fashion and discover what’s next for our digital lives.
The Modern Mirror The Avant Garde Fitting System (AFS) provides a solution to the digital transition of fashion and transforms the shopping experience of fitting clothes. With AFS verifying the look, fit-and-move clothes can be tried on virtually either in-store or online on your digital self. CEO & Founder of Modern Mirror, Nicole Reader notes: “Through our technology we are able to capture people’s true likeness as animated 3D representations of themselves, enabling them to try on and wear either ready-to-wear or one-of-a-kind . collections, unlocking the next level of customization in the Metaverse through their digital selves.”
“Modern Mirror’s sponsorship is very meaningful for NY Digital Fashion Week,” says Clare Tattersall, director of DFWNY, “their partnership is proof that the luxury industry is thinking beyond gimmicks, to provide digital fashion solutions that truly address creation and a more refined customer experience.”
About the Modern Mirror
Modern Mirror is an innovation house that creates exclusive digital fashion experiences for luxury fashion brands from the moment a customer enters a store, to a lifelong digital relationship.
The Avant Garde Fitting System (AFS) provides a solution to the digital transition of fashion and transforms the shopping experience of fitting clothes. With AFS verifying the look, fit-and-move clothes can be tried on virtually either in-store or online on your digital self.
Modern Mirror offers an opportunity for models to maintain exposure and maximize their careers, staying relevant in a rapidly changing industry while maintaining power and control over their data by capturing their scan data 3D body for them so they could license them and stay relevant as they continued their careers in the Metaverse.
About Digital Fashion Week NY
DFWNY is the lens through which we can see the future of the fashion industry. A hybrid fashion show and immersive exhibition, DFWNY explores the changing realities of fashion as seen through the lens of IRL X URL. Juxtaposing new technology with top fashion designers, the show explores innovative ways of dressing, interacting and discussing fashion.
Relationships:
Press kit: digitalfashionweek.NYC/presskit
Hi-Res Images: digitalfashionweek.NYC/hi-res-images
More information: https://digitalfashionweek.NYC
Contact: Clare Tattersall, press@digitalfashionweek.NYC
Clare Tattersall
NY Digital Fashion Week
+1 6465805817
press@digitalfashionweek.nyc
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