‘I don’t want to miss a thing,’ sings NASA as the DART spacecraft hits an asteroid. • TechCrunch

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TechCrunch’s Top 3

  • Arma-getin’ out of this: NASA successfully smashes a satellite into an asteroid. Darrell Reports. Cool, cool. Don’t worry, this is what happens when real life tries to mimic “Armageddon” or “Deep Impact.”
  • You have to clean something elseFlatfile assumes that data scientists spend most of their working time cleaning data, preparing it for use in predictive analytics. It took $50 million to automate this dirty task. Kyle Reports.
  • Here is the recruitment link: Ingrid Calendly reports that the $3 billion scheduling startup is getting into the recruiting game with the acquisition of Prelude, a startup that makes scheduling around jobs.

Startups and VCs

If you’re reading this, you almost certainly have a complicated relationship with screens. As the year goes by, they become more and more present in our lives. Brian He wrote. Meanwhile, we continue to embrace technology while complaining about its hold on our lives. FreeWrite Alpha boldly asks: Can a small screen be too small?

We last featured Cake back in April when the line of lubricants, condoms, toys, and hygiene products debuted at Target. The company now has five brands in store locations as well as Amazon, Thrive Marketplace and UrbanOutfitters.com. Christine The company’s well-oiled expansion continued this week, with placements in some major retailers, including a new location in CVS stores, and reports that it will announce $8 million in new Series A funding.

A few more from across the TechCrunch galaxy:

What does the dot-com crash of 2000 teach us about the tech crash of 2022?

Image Credits: Bob Riha Jr (Opens in a new window) / Getty Images

Many entrepreneurs are encouraged to believe that smooth storytelling and good social skills are enough to convince investors that things are going according to plan. You are wrong.

Instead of instinctively going into survival mode, M13 partner Anna Barber says founders should ask themselves existential questions like, “Why did you start this business? What are the basics? Who are your customers? What problem are you solving?”

“In times like these, trust is more important than ever,” she says, telling entrepreneurs to stay connected, “especially in the face of bad news.”

Before problems arise and between formal meetings, entrepreneurs should feel comfortable asking for help and advice. Reaching out to share an update or ask questions sends a strong signal that you’re not waiting for someone to give you direction.

“Tell them what you want. That’s why we’re here: to roll up our sleeves and help you solve problems. Nobody expects any of this to be smooth sailing,” Barber said.

Three more from the TC+ team:

TechCrunch+ It’s our membership program that helps founders and startup teams get ahead of the pack. You can register here.. Use code “DC” for 15% off annual subscription!

Big Tech Inc.

Who would have thought that a Roomba could be both a vacuum and a cleaner? Duh, iRobot did, and Brian He has skin for why he lives.

People are not happy with the state of Instagram these days, and the OG app is about customizing the feed to the user’s preferences and being ad-free. Ivan Reports.

And we have five more for you:



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