The creator of Philadelphia’s “Word Art” credits Phyllis with meeting his wife and starting the business

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Dan and Jess Duffy’s love for Philadelphia floods through Dan’s art in their Florence home, with a special nod to the Phillies.

This is not only because of their love for the band, but also because they believe that the band started their story.

“I give credit to the 2008 Phillies, thanks to Brad Lidge,” Dan said.

Dan graduated from college in the spring of 2008 but says he’s still living the “college lifestyle” in his late twenties.

“The movie in Conshohocken with all my rugby buddies was Animal House, and I definitely wasn’t going anywhere fast,” Dan said.

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He met his future wife, Jess, on an arranged date at Bahama Breeze, and they quickly bonded over their love for the Phillies. Their days consisted of watching games together and then retelling them.

They watched the World Series together that year, and the victory sparked something in Dan. He said he wanted to return to his artistic roots.

“Being so happy, so inspired, I wanted to write down every game from the entire season, the day, the opponent, the score, and see if I could create an image,” Dan said. “I’m not sure I would have created something if they hadn’t won that year.”

Jess fully supported Spontaneous Creation. They made prints of his “word art” and decided to bring them in a cooler to sell to tailgaters at the 2009 Phillies home opener.

They started with Lottery, selling at 10 birr each.

“We had a cooler with just the prints wrapped, just a rubber band,” Jess said. “We didn’t even know how to serve people. Some people pay with beer.”

“It was actually the people from Philadelphia, the people who were tailing me like, ‘Hey man, you should do Tag McGraw, so I have a collection of both championships, where’s Reggie White. You can write down all the sacks.’ “Their belief in me and wanting to see more pieces, that’s definitely what kept me going,” Dan said.

That’s what he did.

After roughly two years of cold sales, he received an MLB license that expanded his operations, but meant he had to create for all teams.

“I had to start doing Yankees and Mets, just hold my nose and do it,” Dan said.

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