Beijing, August 26, 2022 /PRNewswire/ — In a recent news release, Omnichannel intelligent marketing platform provider YOYI TECH announced the acquisition of LinkFlow, an industry leader in Customer Data Platform (CDP). He also announced the closure of Yoi Tech 20 million dollars D+ round of financing, led by Samsung Venture Investment (SVIC), NewQuest Capital under TPG, and Zhejiang Silkroad Fund. The acquisition and new funding will strengthen YOYI TECH’s leadership position in the martech industry.
YOYI TECH “three clouds” strategy
It’s on August 9Th, 2022, YOYI TECH successfully held a conference with the theme “Beyond MarTech: Winning the Future with Omnichannel Intelligent Marketing”. During the conference, YOYI TECH launched its “Three Clouds” strategy, namely Advertising Cloud – OneDesk, Omnichannel Advertising Platform, Data Cloud – Link Flow, Customer Data Platform (CDP) and Marketing Cloud – EngageX, Marketing Automation Platform (MAP).
As a subsidiary under the YOYI TECH group, LinkFlow operates independently, focusing on building the next customer data platform and marketing automation platform. The LinkFlow brand will remain intact. Both LinkFlow and YOYI TECH work together in big data, AI, product innovation and customer lifetime value extraction. By leveraging omnichannel interactions, companies should help their customers maximize sales and marketing potential throughout the consumer journey.
Since the acquisition of LinkFlow, YOYI TECH has positioned itself as a leading martech company with unprecedented omnichannel capabilities.
- Products: provides omnichannel CDP and MAP with big data and AI
- TechnologyContinuously investing in R&D, improving AI algorithms, creatively improving omnichannel capabilities in data collection, integration, analysis, application and data security protection.
- ServicesEnsuring customer success, improving data strategy and improving customer experiences
- API firstBuilding a martech ecosystem with an open platform and API first strategy by attracting various martech and SaaS partners
About YOYI TECH
In the year Founded in 2007, YOYI TECH is a leading player in omnichannel intelligent marketing. YOYI TECH aims to provide customers with the best products and services to transform digital marketing through advertising, data and marketing cloud, as well as big data and AI. With rich experience in successfully serving 60% of Fortune 500 companies, YOYI TECH provides complete solutions to help clients acquire new customers, improve customer experience and drive business growth.
For more information about YOYI TECH, visit:
Website: www.yoyi.com.cn
Source YOYI TECH
