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Source: Screenshot, Bash.com
While the site is currently in public beta testing, meaning the final stages of technical development, it’s open for trading, messaging on the platform prompts users to comment on any bugs or issues before the official launch.
Judging visually, Bash sports a simple and modern interface, arguably more sleek and modern than TFG’s other multi-brand marketplace, MyTFGworld.
The Bash platform invites users to shop online from their favorite TFG stores, promising more than 200 brands across 400 categories across women’s, men’s, kids’, home and technology. According to the website, more than 2,000 new styles are being added every week.
Building on the platform’s promise of convenient omnichannel delivery, customers can shop from the Bash app, which is already available on Apple’s App Store, Google Play and Huawei’s App Gallery.
Fulfilling omnichannel wishes
Bash is the brainchild of Health Labs, the retail group’s technology hub to drive the group’s holistic vision. Run by former Takealot executives and Superbalist founders Claude Hannan and Luc Jedekin, TWF Labs has set its sights on transforming TWF into a high-tech omnichannel retailer by establishing TWF as the continent’s largest and most profitable e-commerce destination.
“Last year, we mentioned the innovative projects being worked on by the LTTE Labs, the technology department of the LTTE. In six months we have built new desktop and mobile websites and new applications on the Apple, Google and Huawei app stores.
“From Monday [18 July], these are in public beta, meaning the final stages of technical development. They’re not perfect, but they’re safe to trade and some early adopters are helping us catch any bugs or issues before our final public release to our customers, suppliers, and stakeholders. We look forward to unveiling the final version soon,” Jedikin said in a statement. Biz community.
Bash offers free collection from over 800 stores nationwide and free delivery on orders over R500. Returns can be made at TPLF stores across the country.
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