What comes after unicorns and centaurs? • TechCrunch


Lessons learned from startups that hit the $1B revenue threshold

once upon a time, reaching the price of one billion dollars was a big deal. But the so-called unicorn value of the startup’s glow is eroding as more and more private companies reach the stage — often with less and less support.

TechCrunch, where the term “unicorn” was born, describes the dissolution of the cult as it works to collect notes in exchange for startups that reach $100 million in revenue.


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That project was pursued by a venture capital firm, calling startups that reached the nine-figure revenue mark “Centars” on tangible grounds. There was more to learn from $100 million revenue startups than $1 billion in valuations, so it was worth refocusing.

But what about the early adopters? 10 Figures Income? What can we learn from them?

Friends and Family Capital (a multi-level, mostly focused on companies with eight-figure revenue growth of 80% or more) conducted an interesting analysis of private companies. My friends and family compiled the results in my recent report. TechCrunch also spoke to Jon Fogelsong and Colin Anderson, who learned about the data from the company.

The result is a series of memoirs about startups that don’t stop at $10 million or $50 million in revenue before selling to a larger corporation. Here’s how the biggest private market companies fared.

Where the winners spend



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